OnePlus starts drip-feeding details on its upcoming TV, starting off with the name-- it's "OnePlus TV," shockingly enough-- and an initial September 2019 release date in India, with Europe to follow on a later, unspecified date.
Founder and CEO Pete Lau first took to the OnePlus forums to announce the TV plans back in September 2019. Back then, the promise was of a TV with "premium flagship design, image quality and audio," as well as the capability to "seamlessly connect the home." But why will it first launch in India? As Lau puts it, OnePlus has "a very positive relationship" with content providers in India, ensuring customers in the most populous democracy in the world have plenty to watch on their OnePlus TV.