USB-IF Publishes USB4 Specification

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The USB Implementers Forum (USB-IF) announces the publication of the USB4 specification-- a "major update" bringing a next generation USB architecture building on the current USB 3.2 and 2.0 architectures.

USB cableFirst announced back in March 2019, USB4 is based on the Thunderbolt specification, and doubles the maximum aggregate bandwidth of USB while enabling multiple simultaneous data and display protocols. As such, it promises performance reaching up to 40Gbps over appropriately certified cables, as well as two-lane operation over existing USB-C cables.

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Logitech Intros MX Master 3 Mouse and MX Keys

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Logitech announces a pair of additions to the Master series of premium PC peripherals-- the "engineered and crafted in Switzerland" MX Master 3 mouse and the MX Keys wireless keyboard.

Logitech MX Master 3

“Our newest flagship products are designed for advanced users, such as software developers, engineers or designers, who want to be more productive and need to interact with their digital content at the speed of thought,” the company says. “The MX Master 3 MagSpeed Scroll Wheel is our fastest, quietest and most advanced scrolling wheel to date, and MX Keys brings you the most comfortable low-profile typing experience we can provide so you can work as long as you want. When used together, these premium performance tools deliver the ultimate solution to your desktop.”

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What's New at IFA 2019?

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It's September, meaning the 2019 edition of International Funkausstellung-- aka IFA-- is upon us. All the major names, including the likes of Samsung, LG and Lenovo, will be present, together with smaller European counterparts, bringing plenty of product launches and at least a few novelties to the show.

IFA 2019

IFA 2019 marks the 95th year of the storied trade show. It occupies 161200 square metres at the Messe Berlin and hosts no less than 1814 exhibitors making a who's who of CE brands. The show is open to the public from 6-11 September, but 4-5 September are the press days, meaning this is when the major announcements take place. In fact some companies have already released information on what will be on show, allowing us to draw a clearer picture as to what expect.

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A Center for Smart Building at IFA 2019

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Smart home is one of the fastest growing categories in consumer electronics, and Global Fairs and SmartHome Initiative Deutschland look to bridge the link between it and the sales channel with a series of workshops at IFA 2019.

Smart building IFAThe "Center of Smart Building" in Hall 11.1, will host a series of key workshops explaining the latest in business opportunities, as well as the technical channels involved. Behind the workshops are Chairman Günther Ohland and Managing Director Alexander Schaper-Schneider, who founded the SmartHome Initiative Deutschland association 10 years ago as a cross-sector federal association in Germany representing the entire smart home value-added chain.

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Reseller Park Gets Bigger at IFA 2019

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Global Fairs announces 2019 is the biggest year yet for the Reseller Park as it takes over the entirety of Hall 11.1, allowing for more exhibitors and square metres than ever before.

IFA Reseller Park

The 2019 edition of the Reseller Park hosts over 70 exhibitors across a broad range of consumer technologies. Exhibitors get a business platform complete with hospitality area for business networking and aggressive international and German campaigns to alert trade visitors, while buyers get to check out the latest innovations. Exhibitors gather in specific "clusters," such as mobile communications and consumer IT.

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