The European CE market will grow by 3.1% in 2010, EITO forecasts. President Bruno Lamborghini says this is due to the strong increase in flat screen sets before the World Cup.
LCD and plasma TV set sales amount to half of European CE spending, with around 61.5 million devices sold, an increase of 25%. EITO forecasts sales will increase by 13% to €32 billion.
Set-top box sales will see growth of up to 85% in France, Italy and UK, together with Blu-ray players, digital cameras and hi-fi systems.
Game console, MP3 player and navigation devices sales are on decline.
Strongest growth among EU countries is in Italy at a rate of 4.8% to €6.5 billion and Germany at around 3% to €13.4 billion. CE markets in Spain and France are slightly negative with declines of 0.5% to €5 billion and 1.3% to €9.6 billion respectively in 2010.
Europe's second-largest CE market is being severely hit: In Great Britain, sales drop for the third time by over 10% in a row in 2010 (this time to around €10 billion).